April 2025 Updates: Smarter Tracking and New Integrations

Release Updates
April 23, 2025

Every month, we’re improving Stronde for Email to make the email creation process faster and easier. April’s release focuses on strengthening your workflow with three new productivity tool integrations and a powerful UTM management feature, so you can move faster, collaborate more effectively, and track results with zero manual work.

New Additions

UTM Management Functionality

Tracking campaign performance in GA4 is now easier and more standardized than ever.

With our new UTM management tool, you can:

Define standard UTM parameters at the brand level

Allow editors to use those standard UTM parameters automatically when adding links to emails—ensuring every email is properly tagged for analytics

This update helps marketing teams remove inconsistencies in tracking, ensures reliable data across campaigns, and reduces the chance of human error when building links.

Productivity Tools Integrations

Our goal is to make Stronde for Email work with the tools your team already uses daily. This month, we’re excited to introduce Slack, Asana, and Figma integrations—built to make your collaboration process faster and more connected.

Slack

Stay updated without leaving your workspace. With the new Slack integration, you’ll receive real-time notifications when key actions happen inside Stronde for Email—such as when an email is shared for review or feedback is added. This keeps communication instant and ensures your team is always aligned, without the need for additional follow-ups.

Asana

Streamline your project management. Asana integration allows you to connect your email creation flow directly to Asana by:

Adding comments to Asana tasks from within Stronde for Email
Automatically updating specific Asana task fields (e.g. status, notes) when emails are shared, approved, or synced

You no longer need to manually update your project board—your progress in Stronde for Email is reflected in your tasks, keeping everyone informed and timelines up to date.

Figma

Simplify how your visuals move from design to execution. With the new Figma integration, design teams can send images and email creatives directly from their Figma files into their Stronde for Email image library and ESP.

This eliminates the need to download files and re-upload them manually—saving time, reducing human error, and ensuring brand consistency in every campaign.

Enhancements

This month also includes a few important usability improvements based on user feedback:

Bug Fixes: We’ve resolved issues to ensure a smoother experience across the platform

File Upload in Chat: You can now upload files directly when submitting a question through our embedded support chat—making it easier to share context and resolve issues faster

Always Improving

At Stronde for Email, we’re committed to helping marketing teams collaborate more efficiently, reduce repetitive tasks, and deliver high-performing emails with ease. April’s release brings you one step closer to an integrated, automated, and insight-driven workflow—without the friction.

Stay tuned for more updates next month!