Stronde for Email

Manage UTM tracking

Learn how to enable and control UTM tracking settings from the brand setup area, so your email links are automatically tracked in Google Analytics 4.

Step-by-Step Guide

  1. Go to the Brand Setup area of your account
  2. Click on Advanced settings and open the UTM Management tab from the left panel
  3. Enable UTM Tracking
  4. Configure the UTM parameters and lock the ones you want to standardize at brand level
  5. Click Update Brand to save your changes