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    How a property tech startup improved its email creation efficiency with Stronde for Email

    How a property tech startup improved its email creation efficiency with Stronde for Email

    • Customer Success
    • December 8, 2023

    Improvement in email creation efficiency

    Easy and quick setup of branding guidelines

    Effective allocation of resources

    In a startup company, where email communication is pivotal, the necessity for a solution that not only efficiently constructs emails but also upholds brand excellence becomes evident. The COO of a former London-based property tech startup shares exclusive insights into the transformative impact of Stronde for Email on their email creation strategy. Let's delve into his success story of streamlined and consistently on-brand email communication achieved through Stronde for Email.

    After adding Stronde for Email to our tech stack, our developers could focus on something more meaningful and impactful for the company. They could focus on working on the core platform, and that was game-changing for us. – Sotiris Komodromos, COO at Octta

    Benefits before and after using Stronde for Email - table

    Can you introduce yourself and let us know what you do?

    My name is Sotiris Komodromos. I work as a COO in different startups, and we have used Stronde for Email for Octta, a property tech startup based in London. ​

    Why is it crucial for companies to create their emails fast?

    As a tech platform, we have many triggered emails. It’s the welcome emails, the invitation emails, registration, and we had more than 70 plus emails that were automated. So it’s important to be able to work on those emails at the least possible time and have something really good. ​

    What kind of emails do you create with Stronde for Email?

    We use Stronde for Email to create our triggered emails such as the welcome email registration, forget your password, reminders for the clients and the newsletters. ​

    Which ESP do you currently use to send your emails?

    We use Amazon Simple Email Service for sending emails. ​

    What challenges were you facing before Stronde for Email? ​

    Before Stronde for Email, I had to use my developers to change something on an email, either that’s the text or that is an error on how it looks, and that’s not the best way to utilize your developers. Also, developers are really good coders, but an email has to be eye-catching. It has to have certain beautiful elements and also be aligned with your branding. That’s not the job of a developer nor mine to make an email look great. ​

    How long did it take you to set up your Stronde for Email account? ​

    Our brand was up and running in less than an hour, and it only took us a very little time, probably an afternoon, to get to know the whole platform and how to use it fully. ​

    Why did you choose Stronde for Email over other solutions? ​

    It was a perfect fit for our organization. It was also easy to use, and it just worked. It did everything that we wanted to get done, as simple as that.​

    In your opinion, which is the best feature of Stronde for Email?

    It was very easy to use. You don’t need to learn anything before you start using it. But the most important feature for us was the branding. It was so easy for you to set up your branding guidelines, and you didn’t need to worry. All your emails will be aligned with your branding. ​

    How has Stronde for Email improved Octta’s processes?

    After adding Stronde for Email to our tech stack, our developers could focus on something more meaningful and impactful for the company. They could focus on working on the core platform, and that was game-changing for us. ​

    Describe Stronde for Email in three words.​

    Efficient, professional, and easy to use. It was very easy to set up your templates. The Stronde team was always available to us, and the user experience was just great. ​

    In which types of organizations would you suggest Stronde for Email? ​

    I would recommend Stronde for Email to any type of companies that have limited resources to allocate on their email creation. But also, to companies that want to make sure that their branding is always to the point and aligned with their email strategy, irrespective of their industry. ​

    • Customer Success Story
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